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Post by mdshamolahmed01 on Mar 11, 2024 3:30:17 GMT
If you’re under the impression that outsourcing is a dirty word, you may be shocked to know it’s actually pretty commonplace. 35% of firms in the US outsource some component of their work, and 44% of B2B companies are currently working with outside contractors on content marketing. In other words, if you’ve consumed branded content in the last week, there’s a pretty good chance it was the result of content outsourcing. Subject matter expert Jodi Harris is a strong proponent of thoughtful Country Email List content outsourcing as a way for companies to leverage the most expertise possible. Your in-house marketing staff may have the ability to create amazing graphics and engaging Facebook posts, but do they have the SEO knowledge to create landing pages or the writing chops to pen an eBook? The key to getting the results you want with the help of third-party contractors is careful training, ongoing attention to metrics, and having a solid understanding of the types of content you should – and shouldn’t outsource. To help you understand the difference, we’ve put together a quick guide to getting the most from freelance writers and content marketing agencies: Still not convinced outsourcing content is the right solution for you? For deeper insight, check out: 10 Great Advantages of Outsourcing Content Creation 5 Best Practices for Outsourcing Quality Content What You SHOULD Seek Help On 1. Blog Management Does the idea of content marketing make you feel like you’re drowning? If you’re unable to even grasp how you can begin to start blogging regularly, let alone ever, it may be time to seek a resource for blog management.
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